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BRAND INSIGHTS

Plan and evaluate brand strategies

Whether it’s changing customer expectations or competitive disruption, your brand’s health is always evolving. Outward Intelligence’s real time platform will deliver you the right insights to stay ahead of the curve.

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Brand Tracking

Refine brand strategy with continuous insights across a curated set of critical metrics — including awareness, consideration, purchase intent, buzz, and more.

Competitive Diligence

Monitor awareness, conversion, and sentiment of traditional and emerging competitors to stay ahead of category disruption.

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Brand Lift &
Campaign Evaluation

Measure the impact of advertising campaigns on awareness, sentiment, and key funnel metrics.

Consumer Profiling 
& Targeting

Unpack the unique demographic, attitudinal, and behavioral composition of key audiences to polish creative and media strategies

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