Fast answers,
guided by experts.

Custom surveys designed and delivered by researchers, with AI powering speed, quality, and instant analysis.

The AI advantage in
Ad-hoc Research

AI accelerates programming, fielding, and analysis – so you get clean data and actionable results in a fraction of the usual time

Rapid turnaround

Launch from design to fielding in days, not weeks

Flexible methods

Conjoint, max diff, pricing, A&Us, path to purchase, and more

On-demand analysis

AI surfaces key findings, drivers, and themes instantly

Clean data, every time

AI + human QC guarantees authentic, usable responses

Experts who guide
every project.

Our team partners with you to scope the right design, manage the details, and turn results into actionable recommendations.

Research That's Fast
and Reliable

Get the speed of a platform with the confidence of a full-service firm. Our AI + experts design, launch, and deliver insights in hours, not weeks

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Talk to the right people, every time.

Whether you need consumers or professionals, Outward Intelligence ensures your respondents are real, relevant, and representative

B2C

Consumers

Rigorous validation across panels, fraud detection, and quota balancing for clean samples

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B2b

B2B Specialty

Verified professionals from a live database of 800M+ profiles, anchored by LinkedIn-authenticated identities and corporate domains

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How It Works

From setup to storytelling, we make custom research seamless.

Objectives

1. Set your objectives

We align on goals, audiences, and decision criteria so the study answers the questions that matter most

Design

2. We design the study

Experts choose the right framework or analytical model and build a survey that’s tailored to your decision.

Launch

3. Launch fast

Surveys can go live in under 24 hours – with targeting, quotas, and validation handled for you

Collect

4. Collect clean data

Fraud detection, quota management, and identity checks ensure trustworthy results.

Decisions

5. Turn data into decisions

Results stream into your live, AI-powered dashboard with researchers on hand to help package the insights, from toplines and decks to storytelling, recommendations, and board-ready deliverables.

Use Cases

Research Designed for Your Needs,
On Your Timeline.

From brand to CX to comms, OI makes longitudinal tracking flexible, stable, and fast.

Market research that
is built for tomorrow

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